In any medium the ideas I am considering take into account color, concept, direction, emotion, tone, language, ideology, structure, logic, temperature, pace, texture, fragrance and lighting. I have worked in fashion for more than 20 years as Creative Director for some of the top brands in Los Angeles. I create an overall vision, including, collection design, marketing and advertising strategies, retail environments, runway presentations and a clear message that can be communicated across all platforms. My track record demonstrates my ability to translate and communicate a world I create into a successful brand.